Keywords: Direct Marketing,Marketing,Database,Database Marketing,Database Management,Database Design,Letter Shop,Direct Mail,Data Processing,List Hygiene,Merge/Purge,Dedupe,List Acquisition,List Maintenance,Address Cleansing,CRM (Customer Relationship Management),Targeting,Mailing,Fulfillment,NCOA,Address Standardization,CASS Certification,Postal Savings,Demographic Overlays,Householding,Inkjet Addressing,Data File Conversion,Data Manipulation,Database Analysis